groupon.co.uk Promo Codes & Coupons

Groupon is an international American e-commerce marketplace where it connects its subscribers with local wholesalers by offering a wide range of product which includes activities, travel, goods and services in more than 28 countries. It was launched in November of 2008 and its headquarters are located in Chicago, Boston, New York City and Toronto. As of 2015, Groupon is available in about 500 cities across North America, Asia, Europe and South America and boasts almost 48 million registered subscribers and active customers with over 425,000 active international deals.

The idea for Groupon came from the frustration of its founder Andrew Mason about trying to cancel a mobile contract in 2006. He thought of a way to leverage a massive number of people’s collective bargaining power and this idea caught the attention of Eric Lefkofsky, his former employee who provided seed money worth $1 million dollars. Its name Groupon came from combining group and coupon. Its first deal to offer its subscribers was a half-price discount for pizzas at a restaurant located on the first floor of its building in Chicago, the Motel Bar.

Groupon is redefining how small scale businesses entice and retain customers by providing them with marketing tools and services that are both customisable and scalable to monetize their business’ growth. Groupon offers a massive mobile and online marketplace where people can discover as well as save on wonderful things to do, see, eat and buy. Shoppers can take advantage of finding the best things a city has to offer by allowing real-time commerce across local businesses, travel destinations, consumer products and live events. In addition, Groupon has the Groupon Promise which ensures that their customers are satisfied with their purchases and if they are disappointed in any way with their purchase, Groupon will try to work things out with the customers or offer them a refund.

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