Established in 1969 by Tom Singh in Somerset, Newlook is a South African-owned British multinational fashion retailer with a chain of high street shops. Since 2015, it has been owned by a private investment company Brait SA, controlled by Christoffel Wiese. To date, the company has quickly grown and expanded to operate a chain of around 1,000 international stores including 592 stores in the UK and over 380 in countries like Belgium, the Netherlands, France, the Republic of Ireland, Romania, Malta, Malaysia, South Korea, Singapore, Russia and more. Their online shop, newlook.com ships to about 120 countries across the globe and generates 16% of the company’s sales.
Newlook’s brand is not just about the latest outfit, it’s a lifestyle. They’re all about the upcoming party, the catch up with friends and all the pleasure that comes with it. In order to understand how their customers feel when searching for products, they made them the core in all their endeavours ensuring that they feel at their best when wearing their creations in every occasion.
Their chain of stores offers a wide range of womenswear, menswear and clothing for teens. They are always on the lookout for the latest trends and quickly interpret them in a way that will be wearable and suitable for their customers. One of their goals is to aid their valued customers in finding a look that will fit their personal style.
Each week, their online shop uploads around 800 new products making sure that their customers have something new to excite them every time they visit newlook.com. So whether they are looking for the hottest trends, or the perfect dress, they have it covered. In addition, they also give importance in sharing positivity to their customers, and this reflects on their passion on what they do.
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