If you’re looking for marketing tools & SaaS to help you be more effective and grow faster, you might like the list we’ve put together in this article. We present the most effective tools on the market right now, and we have also selected the best Black Friday and Cyber Monday deals, 2023 edition.

We’ve broken the list by category to make finding what tool you want easier. We began with tools for Search Engine Optimization, continued with editing tools services, and ended with software for Social Network Management.

Stay tuned! In this article, you will find lifetime deals on marketing tools specifically for this 2023 shopping season of Black Friday and Cyber Monday.

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Note: The offers may no longer be available. We will update this article with new offers near Black Friday and Cyber Monday.

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If you have a deal that would be a good fit for this article, we would love to hear from you.

SEO Tools

SEO Tools

#1 Advance Web Ranking

  • Pricing: Plans starting from $44/mo + 30 days free trial
  • Black Friday & Cyber Monday Deal: TBA. See more Advance Web Ranking deals.

#2 Awario

  • Pricing: Plans starting from $24/mo + Free trial
  • Black Friday & Cyber Monday Deal: 40% off with the annual plans. See more Awario deals.

#3 eRank

  • Pricing: Plans starting from $5.99/mo + Free trial
  • Black Friday & Cyber Monday Deal: TBA. See more eRank deals.

#4 Grammarly

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 55% off discount on all plans. See more Grammarly deals.

#5 Keyword Chef

  • Pricing: Plans starting from $20 for 1,200 credit + Free trial
  • Black Friday & Cyber Monday Deal: From November 26 to December 1, 2022, you get DOUBLE credits on all purchases.

#6 Labrika

  • Pricing: Plans starting from $15/mo + Free trial
  • Black Friday & Cyber Monday Deal: $69 Lifetime deal. Usual price is $180. See more Labrika deals.

#7 Mangools

  • Pricing: Plans starting from $29.90/mo + 10 days free trial
  • Black Friday & Cyber Monday Deal: 50% lifetime discount. Save more money with the yearly plan.

#8 Moz

  • Pricing: Plans starting from $79/mo + Limited SEO tools
  • Black Friday & Cyber Monday Deal: TBA.

#9 Ranktracker

  • Pricing: Plans starting from $9/mo + 7 days free trial
  • Black Friday & Cyber Monday Deal: Get up to 84% off discount for any subscription. Also, you can get a lifetime deal on AppSumo. See more Ranktracker deals.

#10 SemRush

  • Pricing: Plans starting from $55/mo + 7 days free trial
  • Black Friday & Cyber Monday Deal: 40% off 3-month and 6-month GURU plans, as well as 40% off on 500 keywords, starting from November 14, 2022 and valid till December 4, 2022. See more SemRush deals.

#11 SE Ranking

  • Pricing: Plans starting from $18.72/mo + 14 days free trial
  • Black Friday & Cyber Monday Deal: 25% off discount on all annual plans, extra from the 20% off that you usually get. See more SE Ranking deals.

#12 Serpstat

  • Pricing: Plans starting from $55/mo
  • Black Friday & Cyber Monday Deal: 40% off when you book a demo. See more Serpstat deals.

#13 SEO Buddy

  • Pricing: Plans starting from $43/mo + 7 days free trial
  • Black Friday & Cyber Monday Deal: Save $39 when buying the Link Chest. Offer Valid until November 29.

#14 Squirrly

  • Pricing: Plans starting from $71.99/mo
  • Black Friday & Cyber Monday Deal: Lifetime deal starting from $69. The offer is valid thru Appsumo.. See more Squirrly deals.

#15 Surfer SEO

  • Pricing: Starting for FREE.
  • Black Friday & Cyber Monday Deal: 30% off discount for 6 months. The offer is available from November 25, 2022 until November 29, 2022.

#16 Ubersuggest

  • Pricing: Plans starting from $12/mo + 7 days free trial
  • Black Friday & Cyber Monday Deal: Save up to 90% with a lifetime deal on any subscriptions.

#17 Wordtracker

  • Pricing: Plans starting from $17/mo + Free trial
  • Black Friday & Cyber Monday Deal: TBA. See more Wordtracker deals.

Video & Image Editing Tools

Video & Image Editing Tools

#18 Adobe Premiere Pro

  • Pricing: Plans starting from $35.99/mo
  • Black Friday & Cyber Monday Deal: Get 40% off Creative Cloud Apps. This deal includes Photoshop, Illustrator, Premiere Pro, Acrobat Pro, and more. Students and teachers get an extra 20% discount. The offer ends on November 25, 2022.

#19 Adobe Photoshop

  • Pricing: Plans starting from $35.99/mo
  • Black Friday & Cyber Monday Deal: Get 40% discount + an extra 20% if your are a student or a teacher.

#20 Animoto

  • Pricing: Plans starting from $17/mo + Free trial
  • Black Friday & Cyber Monday Deal: Save 50 % with the annual subscription. See more Animoto deals.

#21 Artboard

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get a lifetime deal starting from $199. The sale ends at midnight on November 25.

#22 Blankpalette

  • Pricing: Starting from $20 for article illustration
  • Black Friday & Cyber Monday Deal: Get 35% off any package, including monthly subscriptions, with code BFRIDAY35.

#23 Canva

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: If you upgrade to Canva Pro, you get 4 accounts instead of one. See more Canva deals.

#24 DaVinci Resolve

  • Pricing: One-time purchase: $295 + Free trial
  • Black Friday & Cyber Monday Deal: TBA.

#25 Flexclip

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get two years for the price of one. That’s 67% off. You’ll save $480 in total. See more Flexclip deals.

#26 Movavi

  • Pricing: One-time purchase for only $69.95
  • Black Friday & Cyber Monday Deal: 10% off on all products. See more Movavi deals.

#27 Podcastle

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get 50% off premium plans at Podcastle.

#28 Placeit

  • Pricing: Plans starting from $7,47/mo
  • Black Friday & Cyber Monday Deal: 50% off on annual subscriptions & 10% off for monthly subscriptions. See more Placeit deals.

Affiliate Marketing Tools

Affiliate Marketing Tools

#29 Affiliatable

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get 20% off with the code AFFBF20.

#30 Affiliatebooster

  • Pricing: Plans starting from $39/year for one site
  • Black Friday & Cyber Monday Deal: 67% off for lifetime deals on any subscription plan.

#31 Duplichecker

  • Pricing: Plans starting from $25/mo
  • Black Friday & Cyber Monday Deal: Save 41,67 % off with the annual plans..

#32 Flippa

  • Pricing: Starting from $29 one-time fee
  • Black Friday & Cyber Monday Deal: TBA. See more Flippa deals.

#33 The Affiliate Lab

  • Pricing: Plans start from $997 single payment
  • Black Friday & Cyber Monday Deal: 50% discount. The deal is available starting from November 25 until November 29, 2022.

Ai Writing Tools

Ai Writing Tools

#34 Copymatic

  • Pricing: Starting from $6/mo + 1,000 words free trial
  • Black Friday & Cyber Monday Deal: Get four months for free with the annual subscription..

#35 Frase

  • Pricing: Plans starting from $14.99/mo + 5 days free trial for 1$
  • Black Friday & Cyber Monday Deal: 20% off for any plans using the coupon code blackfriday2022.

#36 Instacopy

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: $59 for a lifetime subscription. The deal ends on December 31, 2022.

#37 Jasper

  • Pricing: Starting for $40/mo + Free trial
  • Black Friday & Cyber Monday Deal: Jasper Ai Boss Mode Plan for $49/mo.

#38 Narrato

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get a 30% lifetime discount on Narrato Workspace on any plan of your choice.

#39 Peppertype

  • Pricing: Starting from $35/mo
  • Black Friday & Cyber Monday Deal: 50% off discount for the annual plan. Use the code BFRIDAYUSD50.

#40 ProWritingAid

  • Pricing: Plans starting from $20/mo
  • Black Friday & Cyber Monday Deal: 50% off and half-price deals for lifetime subscription plans. The offer is available until November 30, 2022. See more ProWritingAid deals.

#41 WordHero

  • Pricing: Starting from $49/mo
  • Black Friday & Cyber Monday Deal: Lifetime deal at $89.

#42 WriteCream

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Lifetime deal at $59.

CRM Tools

CRM Tools

#43 Engage Bay

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 40% off discount for lifetime.

#44 Monday

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: TBA. See more Monday deals.

#45 NetHunt

  • Pricing: Plans starting from $24/mo + 14 days free trial
  • Black Friday & Cyber Monday Deal: 40% off discount on all plans. 

#46 Salesforce

  • Pricing: Plans starting from $25/mo + 30 days free trial
  • Black Friday & Cyber Monday Deal: TBA. See more Salesforce deals.

Email Marketing Tools

Email Marketing Tools

#47 EasySendy

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: When you choose the annual plan for EasySendy, you can get 50% off for the whole year.

#48 Emailoctopus

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 50% off discount for three months. 

#49 Omnisend

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 30% discount for your first 3 months with the app. Use code BFCM2022 to redeem the deal.

#50 Sendinblue

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: From November 15 to November 30, 2022, new users get a 50% discount on the annual plan. See more Sendinblue deals.

#51 SmartReach

  • Pricing: Plans starting from $19/mo
  • Black Friday & Cyber Monday Deal: 20% off discount on all annual plans.

#52 Stripo

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: You get 50% off Medium and Pro annual plans.

#53 Taximail

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: TBA.

Social Media Management Tools

Social Media Management Tools

#54 Brand 24

  • Pricing: Starting from $39/mo
  • Black Friday & Cyber Monday Deal: 50% off on all plans for 3 months. Valid until November 25, 2022.

#55 ContentStudio

  • Pricing: Starting for $20/mo + Free trial
  • Black Friday & Cyber Monday Deal: 30% off on annual plans. The offer its valid until November 25, 2022.

#56 Crowdfire

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Users get a 50% discount for annual plans & 25% off for monthly plans.

#57 Mailmodo

  • Pricing: Starting for $99/mo + 21 days free trial
  • Black Friday & Cyber Monday Deal: You get 50% off all plans for life.

#58 Napoleoncat

  • Pricing: Starting for $23.25/mo + 14 days free trial
  • Black Friday & Cyber Monday Deal: 50% off an annual subscription. The deal is valid starting from November 25 until November 28, 2022.

#59 SocialBee

  • Pricing: Starting for $15.80/mo + 14 days free trial
  • Black Friday & Cyber Monday Deal: 30% off for 3 months on any tool plan. Offer valid from November 22 until November 29, 2022.

#60 Social Champ

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get 30% off monthly plans for the first three months or 50% off annual plans for the first year. See more Social Champ deals.

#61 Social Pilot

  • Pricing: Starting from $25.50/mo
  • Black Friday & Cyber Monday Deal: TBA.

#62 Smartqueque

  • Pricing: Starting from $24.99/mo + 14 days free trial
  • Black Friday & Cyber Monday Deal: 30% off discount for the annual plans.

#63 Tailwind

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Get a 50% off for the annual plus plan. See more Tailwind deals.

Learning Tools

Learning Tools

#64 Codecademy

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 25% off discount on annual Pro membership with coupon code CYBER25. Find more Codecademy deals.

#65 Coursera

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: Free certification course + 1 month on specialization. The offer is valid until December 4, 2022. See more Coursera deals.

#66 Educative.io

  • Pricing: Starting from $9.99/mo
  • Black Friday & Cyber Monday Deal: Get 20% off Educative Unlimited subscriptions. See more Educative.io deals.

#67 Eduonix

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 75% off for courses & E-degree for $29. Find more Eudonix deals.

#68 FutureLearn

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 30% off using the coupon code BF2022. Find more FutureLearn deals.

#69 MasterClass

  • Pricing: Starting from $15/mo
  • Black Friday & Cyber Monday Deal: You get two memberships for the price of one. See more MasterClas deals.

#70 Pluralsight

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 40% off until November 30, 2022. See more Pluralsight deals.

#71 Udacity

  • Pricing: Starting for FREE
  • Black Friday & Cyber Monday Deal: 75% off with coupon code BLACKFRIDAY75. Discount is valid from November 26 until December 2, 2022. See more Udacity deals.

#72 Udemy

  • Pricing: Starting for FREE + Business team free trial
  • Black Friday & Cyber Monday Deal: 90% off coupon valid until November 27, 2022. See more Udemy deals.

AppSumo Black Friday & Cyber Monday Discounts 

If you love marketing tools and want to deepen your search for the perfect products, look at the various marketplaces explicitly created for new marketing tools and software start-ups. One fascinating destination is AppSumo. There you can find a lot of newly launched software capable of growing beyond some of the established tools out there. 

Also, on AppSumo, you have offers for these tools that you don’t want to miss. It’s all about the lifetime ones. You pay once, and you can use the solutions of these start-ups forever.

Currently, for AppSumo, there is a $10 discount on the first order and another 10% discount offer on any order. For Black Friday and Cyber Monday, things will be even more exciting. Most of the tools on this platform will have special deals for this sale period, but AppSumo will also come with something extra.